eBook
Event-Led Growth For Dummies
Download the Cvent Special Edition guide to building a repeatable, scalable growth engine.
Marketers are being asked to do more, prove more, and deliver more. It’s why so many are shifting to a new approach: Event‑Led Growth (ELG).
ELG is more than a tactic—it’s a unified go-to-market (GTM) approach that activates Marketing, Sales, and Customer Success to turn events into strategic touchpoints across the entire customer journey.
Download your copy of this exclusive guide to learn: