Cvent 2016 Planner Sourcing Report

Understand planners' sourcing behaviors with our data from over 700 event planners.

From budgeting to the entire online sourcing process, we polled planners about what makes their planning experience successful. In the second year of this survey, hoteliers benefit from side-by-side data comparison for better insights into what planners want.

Survey participants included:

  • 59% corporate planners
  • 20% third-party planners
  • 18% association planners
  • 2% SMERF planners

Download the study now for the full report.