The Essential Guide to Event Planners

Have you ever wondered how you can work better with your planners? Great news –Cvent is your best source for insights into what planners want and need.

We’ve compiled insider advice from our planner client community and created easy-to-implement tips to help you better grow your group business, including tactics to:

  • Identify different planner personas
  • Understand planner needs and challenges
  • Get noticed above the crowd
  • Negotiate and win the RFP
  • Build long-term planner relationships

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