With more than 100,000 square feet of meeting space and a beautiful waterfront location, the InterContinental Miami is a prime venue for group business. What’s more, the team is laser-focused on providing planners and attendees with the best experience possible.
Unfortunately, there were some problems with the traditional booking links that the InterContinental Miami was using, damaging planner relationships and making reservations difficult for attendees. That’s when they implemented Cvent Passkey, which made the process more convenient for planners, more seamless for attendees, and more efficient for the hotel.
With its automated rooming lists that eliminate the need for manual data entry, Cvent Passkey has offered immediate value for the InterContinental team and their customers. It also provides data that helps Hill refine his group business strategy and allows the hotel to optimize its revenue from event attendees, particularly with shoulder nights.