See how leaders at destination organizations are bringing more events to their region

London & Partners

London & Partners saw a 53% increase  

in outreach from new planner organizations

London and Partners logo in white on a black background
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Discover Puerto Rico

Discover Puerto Rico achieved a 19% increase

in received RFP value

Discover Puerto Rico logo in white on a black background.
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Visit Glendale

Visit Glendale influenced $1.1M in awarded RFPs

through the Cvent Supplier Network

Visit Glendale, Arizona, showcasing a black background with bold white lettering for an impactful visual statement.
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Make your destination stand out to planners

South Pole venue search results with listing cards, star ratings, and a related attractions carousel.

Boost destination awareness with the Cvent Supplier Network

Run targeted destination advertising campaigns and keep your destination top of mind with planners actively sourcing their next event.

  • Target specific competing markets with advertising
  • Attract more RFPs that planners are sending to your market
  • Extend your reach and stay visible to planners even after they’ve left Cvent

 

Reach more planners

Event collage with stage speaker, attendees, and badge scan; metrics: 10:1 ratio, 18k+ leads, 105 per exhibitor.

Get your destination in front of qualified buyers at Cvent CONNECT 

Cvent CONNECT is Cvent’s annual meeting and event industry conference, attended by more than 6,000 event, travel, and hospitality professionals- your ideal audience for destination sales and marketing.

  • Connect face-to-face with thousands of qualified buyers
  • Pre-schedule appointments for efficient onsite networking
  • Increase destination brand awareness and generate qualified leads

 

Secure your booth today

Planner insights dashboard with search, market report charts, new planners 100, and a ‘Missed Opportunities’ card.

Make data-driven decisions to create winning strategies, all in one platform

Turn your destination data into action. Cvent’s destination management solutions helps you make data-driven decisions and refine both your destination advertising and destination sales strategies.

  • Get accurate, real-time insights to identify and act on opportunities in your market
  • Find your best-fit, qualified planners who are sourcing your competition
  • Compare your market with competing destinations to identify areas for improvement
  • Secure pre-qualified RFPs for which you were not initially sourced 
     

Power your strategy with data

Trusted by top destination organizations

1,200+ cities

profiled on the Destination Guide

33% of unique RFPs

include a CVB

$16B

sourced in 2023

126K

active planners use Cvent

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Frequently asked questions

What is a destination management solution?

A destination management solution is an integrated set of tools that helps CVBs and DMOs market their destination, reach meeting and event planners, and turn destination data into smarter sales and marketing decisions. It helps destinations identify best-fit groups, influence more RFPs, and ultimately attract and win more high‑value meetings and events for their hotels and venues.

Who should use a destination management solution?

A destination management solution is built for CVBs and DMOs that are responsible for promoting their city or region as a meetings and events destination and driving group business to local hotels, venues, and partners.

What key pain points does a destination management solution tackle?
  • Low destination awareness and brand recognition
  • Thin, inconsistent pipeline of qualified group leads
  • Limited visibility into market and competitive performance
  • Fragmented tools and time-consuming prospecting
  • Pressure to prove ROI to stakeholders and partners
How does a destination management solution help CVBs and DMOs collaborate with local hotels and venues?

A destination management solution makes your CVB/DMO the central connector between planners and local partners, so you can collaborate with hotels and venues in a more structured, data‑driven way:

  • Deliver vetted group leads to the right properties
    Route pre‑qualified, high‑fit RFPs from planners directly to local hotels and venues, so partners spend less time chasing poor‑fit leads and more time closing real opportunities.
  • Run joint destination + property marketing
    Feature partner hotels and venues across the Cvent Supplier Network, Destination Guide, and digital ads so they’re showcased alongside your broader destination story, not marketing in silos.
  • Strengthen long‑term destination partnerships
    By centralizing leads, data, and promotion, CVBs/DMOs can prove their impact to local partners and act as an ongoing advocate for hotel and venue success in the meetings and events market.
What results can CVBs and DMOs expect from a destination management solution?

CVBs and DMOs using a destination management solution can expect more qualified group demand, stronger visibility, and measurable economic impact from meetings and events. Together, these results translate into more of the right events, stronger hotel and partner pipelines, and clearer proof of economic impact back to stakeholders and funders.

Why Cvent?

The resources and staying power for a lasting partnership

Trusted by 70% of Fortune 500 companies

24/7 support from our ~1,700 customer success team

Our security and privacy teams protect your data