Amplified

Reach the right audience

Before a single session begins, LinkedIn gets the right professionals to your event and into your pipeline. 

Cvent | Live now

In-person and hybrid events — Cvent Audience Connector

Audience Connector automatically syncs your registrant and prospect lists from Cvent into LinkedIn Campaign Manager. Run precise, targeted campaigns against your own attendee and prospect data, and exclude confirmed registrants to make every dollar count. Cvent also integrates with LinkedIn Boost Deep Links, letting marketers create LinkedIn Event Ads directly from Cvent to promote their events.

On24 | Live now

Webinars and virtual events — ON24

ON24 uses first-party engagement data — registration, participation, content interactions — to build precise audience segments, which sync directly into LinkedIn Campaign Manager. ON24 also integrates with LinkedIn Boost Deep Links, letting marketers create LinkedIn Event Ads directly from ON24 to promote webcasts. Reach professionals who look like your best attendees and keep them moving through the funnel after the event ends.

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Distributed

Keep your events and content in market

The session ends. The pipeline motion doesn’t. 

Cvent

In-person and hybrid events — Cvent Event Sync 

Event Sync publishes your Cvent events directly to LinkedIn the moment they go live — title, date, description, registration link included. Update the event in Cvent, and LinkedIn updates with it. No duplicate entry. No version drift.

On24 | Live now

Webinars and virtual events — ON24

ON24 turns your best webinar moments into AI-generated highlight clips, published straight to LinkedIn from inside the platform. No editing. No exporting. Just an always-on nurture stream built from content you already made.

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Engaged

Close the attribution loop

Every dollar spent on LinkedIn promotion becomes accountable against a real pipeline outcome. 

Cvent

In-person and hybrid events — Cvent Registrant Capture

Registrant Capture pulls LinkedIn registration data back into Cvent, so every conversion is trackable and every dollar spent on LinkedIn promotion is accountable against a real outcome.

ON24 | Live now

Webinars and virtual events — ON24

ON24-hosted events publish directly to LinkedIn the moment they go live. LinkedIn Event Registration Forms sync registrants back into ON24 automatically — no manual exports, no platform switching.

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Event production staff member wearing a headset works at a control table with laptops and monitors backstage during a live event.

Marketers know events work. Proving it is the hard part.

That’s the gap this integration closes. Across in-person, hybrid, and virtual programs, the Cvent portfolio connects your event audiences directly to LinkedIn’s targeting and measurement layer. Registration, engagement, and pipeline signals flow as a single, connected system rather than three disconnected exports. 

One portfolio. One professional audience layer. Every event format covered.

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