Cvent Announces Corporate Partnership with Cornell University's School of Hotel Administration
Leading channel for group business to team up with the world leader in collegiate programs in hospitality management
McLean, Va. – Cvent, Inc. (NYSE:CVT), a leading cloud-based enterprise event management platform, today announced a two-year corporate partnership with Cornell University's School of Hotel Administration (SHA). SHA will use Cvent's event management platform and mobile apps for its top industry events for hospitality professionals around the world.
In addition, Bharet Malhotra, senior vice president of sales at Cvent, is joining the Cornell Center for Hospitality Research Advisory Board. Other board members include industry leaders Eric Danziger, president and CEO of Wyndham Hotel Group, Chuck Floyd, COO of Hyatt, and Kevin Jacobs, EVP and CFO of Hilton Worldwide.
"We're excited to have the opportunity to align with Cornell University's School of Hotel Administration, the number one hospitality school in the world," said Malhotra. "The meetings and event industry is a $565 billion business, and we look forward to working closely with Cornell to develop product research that advances the hospitality industry. This corporate partnership reflects Cvent's efforts to serve as a leading industry resource."
By affiliating with Cornell's Center for Hospitality Research, Cvent will become an active participant in the research process, working with leading hospitality researchers and other partners from around the world to exchange ideas and develop research questions. Additionally, the company will closely interact with the research faculty at Cornell, other sponsors, and partners.
"Cvent has played an important role in the school's industry and alumni events for several years," said Mark Depew, director of development at the School of Hotel Administration. "We are grateful to have the opportunity to expand our collaboration with Cvent and welcome them as a corporate partner of the Center for Hospitality Research."
About Cvent, Inc.
Cvent, Inc. is a leading cloud-based enterprise event management company, with tens of thousands of customers and more than 2,700 employees worldwide. Cvent offers software solutions to event planners for online event registration, venue selection, event management, mobile apps for events, email marketing, and web surveys. Cvent provides hoteliers with an integrated platform, enabling properties to increase group business demand through targeted advertising and improve conversion through proprietary demand management and business intelligence solutions. Cvent solutions optimize the entire event management value chain and have enabled clients around the world to manage hundreds of thousands of meetings and events. For more information, please visit Cvent.com, or connect with us on Facebook, Twitter or LinkedIn.
About the Cornell School of Hotel Administration
The Cornell University School of Hotel Administration is shaping the global knowledge base for hospitality management through leadership in education, research and industry advancement. The school provides management instruction in the full range of hospitality disciplines, educating the next generation of leaders in the world's largest industry. Founded in 1922 as the nation's first collegiate course of study in hospitality management, the Cornell School of Hotel Administration is recognized as the world leader in its field. For more information, visit www.hotelschool.cornell.edu.