Jifflenow Announces Cvent Partnership and Enhanced Product Integration

San Jose, Ca. – April 4, 2023 – Jifflenow, a leading B2B meeting scheduling platform, announced a partnership with Cvent to streamline booking in-person meetings at trade shows and corporate events for mutual customers. Through this partnership, customers can leverage Cvent’s robust event marketing and management solutions while simultaneously tapping into Jifflenow’s powerful automated scheduling, managing, and reporting for face-to-face meetings with customers and prospects. The partnership also enhances integration between the two products for improved data sharing, helping improve the attendee experience and deepen marketers’ visibility into key events and meeting engagement metrics. Jifflenow was also one of the launch partners of the Cvent App Marketplace.

“In this new environment, organizations are managing a more complex Total Event Program, and they’re looking for deeper integrations between their technology solutions to gain a better understanding of attendee engagement across all their events – whether in-person, virtual, or hybrid,” said Cvent Senior Vice President of Sales & Partnerships, Anil Punyapu. “This partnership and enhanced integration will enable our mutual customers to leverage their event engagement data to drive higher lead conversion and, ultimately, enable event marketers to derive greater value across their entire event program.”

Hari Shetty, Jifflenow Founder & CEO, added: “Many global enterprises trust Jifflenow’s powerful B2B meeting scheduling platform. Through this partnership, mutual customers benefit from the unique functionality of our respective technology platforms while helping enterprises increase ROI and optimize their event processes through more productive event teams, a more engaging attendee experience, and better post-event performance analysis and reporting.”

Jifflenow’s eEvent software and the Cvent platform will directly align to streamline event management and event meeting scheduling workflows, providing a more seamless user experience. Through this integration, organizations can drive greater business growth through enhanced scheduling between customers, sales teams, experts, and executives attending events. Additional benefits of the integration between Cvent and Jifflenow eEvent software include:

Syncing Cvent Registration Data to Jifflenow to Enhance Attendee Engagement

  • Allows meeting schedulers to see who has registered for the event in real-time 
  • Ensure emails and contact info match between registration and meeting invitations
  • Supports the business rule that only registered attendees can be invited to meetings

Syncing Jifflenow Meetings Data to the Cvent Platform

  • Cvent Attendee Hub becomes the one source of truth for attendee calendars
  • Jifflenow meetings can be visible on the event’s Attendee Hub Event App
  • Attendees can see if the sessions they signed up for conflict with meetings scheduled using Jifflenow

About Cvent

Cvent is a leading meetings, events, and hospitality technology provider with 4,800+ employees and ~22,000 customers worldwide as of December 31, 2023. Founded in 1999, the company delivers a comprehensive event marketing and management platform and offers a global marketplace where event professionals collaborate with venues to create engaging, impactful experiences. Cvent is headquartered in Tysons, Virginia, just outside of Washington D.C., and has additional offices around the world to support its growing global customer base. The comprehensive Cvent event marketing and management platform offers software solutions to event organizers and marketers for online event registration, venue selection, event marketing and management, virtual and onsite solutions, and attendee engagement. Cvent’s suite of products automate and simplify the event management lifecycle and maximize the impact of in-person, virtual, and hybrid events. Hotels and venues use Cvent’s supplier and venue solutions to win more group and corporate travel business through Cvent’s sourcing platforms. Cvent solutions optimize the event management value chain and have enabled clients around the world to manage millions of meetings and events. For more information, please visit Cvent.com