The Hotel Manager’s Guide to Restarting Group and Transient Business
As the hospitality and meetings and events industries restart their engines, what can hospitality sales and marketing professionals do to ensure that they are taking a step towards restoring group and transient business?
It will start with adaptability and flexibility, along with a relentless focus on strengthening relationships with event planners and travel managers.
In this guide, we break down how to continue the hospitality journey in this new era through a collection of data insights, actionable tips, suggestions and more. It’s designed to help you restart and sustain your group and transient business.
We’ve also been inspired by stories of the hospitality industry rising to the occasion to help communities and countries recover from this unprecedented global health crisis and have included our favorites.
As you read you’ll uncover:
- What planners and travel managers care about in this new world of events and travel
- Critical adjustments hotels and venues will need to make in order to thrive
- How to leverage technology solutions to accommodate an emphasis on communication and greater reliance on data insights
- A hotel manager’s checklist for restarting group business