hilton-casestudy

The Hilton Boston Logan Airport Hotel

The Hilton Boston Logan Airport hotel partnered with Cvent to build its group sales effort, launch its #connectingyoutoitall ad campaign, and map out a successful corporate meetings and events strategy.

31%

RFP Award Rate Increase

11%

Total RFP Volume Increase

163%

Increase in Awarded Value

Paired with data analysis and the right mix of ad products on CSN, the #connecting you to it all ad and social media campaign created valuable awareness and engagement about the hotel's unique meetings and events footprint.

The results have transformed the hotel’s business.

The hotel team employed the Cvent Comp Set Dashboard to optimize sales and energize the team. It’s been part of a plant hat has changed planner perception and transformed its group program.

Download case study