Optimising Your Trade Show Programme
Our powerful solutions help support the success of your entire trade show programme, from pre-event communications and appointments to onsite lead capture and off-site networking events. Whether you’re a marketer looking to add sales pipeline or a trade show planner, Cvent provides actionable reporting to better prove and deliver event ROI.
Why use the same tools at every show you attend?
- Configure the solutions once to standardise your lead collection and reduce pre-event administrative work.
- Eliminate post-event spreadsheet management and get leads immediately in the hands of your sales teams by integrating with your marketing automation tools.
- Train your onsite team on one tool instead of learning a new tool at every event they attend.
- Most importantly, by capturing data in a consistent format you can compare lead quality and event success more easily and accurately.
Stack the odds in your favor by pre-scheduling appointments with Universal Appointments
- Schedule meetings with customers and prospects before you arrive.
- Increase appointments by allowing attendees to sign themselves up for meetings with your staff using a shareable self-scheduling link.
- Capture relevant meeting information using Appointments custom questions beforehand so you are prepared for every meeting.
Accelerate the growth of your sales pipeline with Universal LeadCapture
- Scan badges, business cards, or manually enter leads
- Qualify leads using custom questions and question logic
- Share digital documents and marketing materials with attendees in a few quick clicks