The Drivers of Meetings Management Programs

Talking in a meeting

The Drivers of Meetings Management Programs: Past, Present, and Future provides key insights on the current and future trends in meetings and events management. Topics include:

  • The structure of meetings management programs, both formal (SMMPs) and informal
  • A comparison of past and current factors driving meetings and event management decisions
  • Major barriers to SMMP implementation
  • Future trends in meetings and events management
  • And much more!

Where is the meetings and event management industry going?

How prevalent are SMMPs and what do they look like?

How is success in the meetings and events industry being measured?

What barriers stand in the way of SMMP implementation?

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Cvent, Inc. 1765 Greensboro Station Place
7th Floor, Tysons Corner, VA 22102