Generation X Planner's Sourcing Report
Understand Generation X Planners' Sourcing Behaviors.
We polled planners (ages 35-52) about what makes their event experiences successful. This survey, in its second year, benefits hoteliers by providing them with key side-by-side data comparisons for better insights into the wants and needs of meeting and event planners.
Survey participants included:
- 72% corporate planners.
- 12% third-party planners.
- 12% association planners.
- 4% SMERF planners.
Download the full Gen X Report
Or check out Part 2: Cvent's 2017 Planner Sourcing Gen Y Report