February 02, 2024
By Hope Salvatori

As you formulate your event strategies and goals for 2024, there's a lot to consider, from current trends in the industry to past event successes. What are the biggest challenges event planners and marketers are facing this year? What trends and tech are we most interested in, as an industry?

To dive into these questions, let's explored our top ten event blogs for planners and marketers:

1. 10 Event Industry Trends You Must Know in 2024

Want the 411 on all things meetings and events? Check out these event industry trends of 2024! In this post, you'll discover:

  • Data and insights pulled from recent studies surveying event professionals like you
  • Tips for confronting the challenges we're seeing in the industry
  • Trends in event tech and attendee expectations to help you craft a winning event strategy

2. Event Planning Guide With Checklist 2024

Need a comprehensive guide to help get you started on your event planning journey? Need a little refresher on what's new in the event planning space? This post is for you!

Get the lowdown on critical details like budgeting for your events, tracking ROI, sourcing the perfect venue, and so much more.

3. The Complete Guide to Virtual Events in 2024

In this post, we cover virtual events from top to bottom, from “what is a virtual event” all the way to turning in-person events into last-minute virtual events. Take a look at this virtual events guide to learn:

4. 37 Virtual Event Ideas with Examples for 2024

If you’re getting ready to host a virtual event and need some ideas to help you create a dynamic, engaging event, check out this post! We have a huge list of ideas for:

  • Digital attendee engagement strategies to leverage during your event
  • Breakout entertainment suggestions to try during your event
  • Pre- and post-event attendee engagement strategies

5. Hybrid Events in 2024: What You Need to Know

Take a look at the ins and outs of hybrid meetings and events, including when hybrid events might be the answer. Explore how hybrid events can fit into your total events strategy and the possible advantages of hosting hybrid events rather than completely in-person or virtual events.

Check out the blog here!

6. 8 Tips to Source Successfully in 2024

Struggling to efficiently source venues for your events? Wondering how to land the best deals on your venue selection? Finding the right venue is a critical piece of the planner puzzle. With so much riding on your venue selection – including a decent chunk of your budget – you'll need the right venue sourcing tools and tips to guide you.

Check out this guide to help you source successfully in 2024!

7. Event Theme Ideas for In-Person, Virtual, and Hybrid Events

Attracting and engaging attendees has always been a concern for event planners and marketers, but now especially, when events can be hosted virtually, in-person, or in a hybrid model, how can you set your event apart from the rest? Consider an event theme that will pull your audience in and really wow them!

Check out these fresh event theme ideas!

8. 6 Essentials for a Successful Sales Kickoff in 2024

Planning your sales kickoff (SKO) event? A great SKO can leave teams feeling inspired, motivated, and ready to take on the difficult year of sales ahead. But to make that great SKO a reality, you need a great planning strategy first. 

Check out the blog to discover the essential elements of a successful sales kickoff and how you can combat some common challenges planners face when coordinating these events.

9. 8 Tips To Become an Effective Speaker at Events and Conferences

Whether you're working with veteran public speakers, those who are new to speaking at events, or presenters who need to brush up on their public speaking skills, planners must ensure everyone on the speaking roster is at their best. 

No matter if it's a large conference or an internal meeting, your speakers will thank you for setting them up for success with these event speaker tips.

10. Your Guide to the Five Types of Survey Questions

As you know all too well, a planner's job is never finished. Once your amazing event wraps, it's time to break it down to reflect on attendee feedback, measure ROI, and leverage your findings to improve your next event. A critical part of the event evaluation process? Event surveys.

When building your event surveys, there are a lot of factors to consider. How will you send your survey to attendees, when will you send survey invitations, which questions will be most valuable to your evaluation process, and so much more. As you begin structuring your questions, check out this guide to understand the different types of survey questions you can ask!

Hope Swedeen

Hope Salvatori

Hope is a Senior Content Marketing Associate who has been with Cvent for more than two years. She has 8 years of experience producing content for corporations, small businesses, associations, nonprofits, and universities. As a content professional, she has created content for a wide range of industries, including meetings and events, government and defense, education, health, and more.

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