August 20, 2019
By Anderson Conte
Planners understand that sponsorship (and keeping sponsors happy) is the secret sauce for event ROI, which also extends to your mobile event app. When we decide on updates to the CrowdCompass mobile app, we look to you – our customers – to find out industry trends, stakeholder expectations, and job challenges that can be alleviated with technology. And we’ve heard you loud and clear – sponsors are important!  That’s why we’re excited to roll out two new updates that will directly affect your mobile sponsorship opportunities. These updates accomplish two important things. They empower sponsors to have more control over how they market to your attendees, and they give you the ability to differentiate value when you’re selling sponsorship options. Banner Intervals Banners rotate randomly, but they all were displayed for the same amount of time. In order to give a sponsor more time, you had to add multiple instances of the same banner. With banner intervals, you can now choose to display a banner for 3, 6, 9, 12, or 15 seconds. By default, the banners will rotate every 3 seconds. Sponsorship Levels With sponsorship levels, you can showcase sponsors on their own page and break them out by sponsorship tiers. To get you started, we set up Gold, Silver, and Bronze levels. You can use these or edit them to match your own tiers. Sponsors will still be highlighted on the organization's page to maximize sponsorship placement and recognition within the app. Better still, the Sponsors page has its own navigation icon to give prominence in the menu, too. Happy sponsors = Happy Bottom Line Some of our customers are so successful at selling mobile sponsorship opportunities that they cover the cost of their event app multiple times over. Ready to up your sponsorship game? Check out our Sponsorship Generator Tool.
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