April 13, 2022
By Brittany Estes

Please join us in congratulating the winners of the 2022 Cvent Excellence Awards! This year's winners were announced during the 10th annual awards ceremony, held during Cvent CONNECT.

The awards brought together the best event and hospitality professionals in the industry for an evening of celebration. We were joined by attendees from around the world as we honored the achievements of our industry leaders. 

Showcasing Success at Cvent Excellence Awards

The hybrid awards ceremony highlighted customers who are driving innovation in the meetings and events industries in new and inspiring ways. Hosted by Cvent executive leaders Brian Ludwig, Stacey Fontenot, Francesca Vereb, and Kevin Carr, the ceremony was filled with exciting entertainment and surprises.

The return of our hospitality awards brought the total to 18 different awards for the evening. Check out all of our fantastic winners below and make sure to congratulate our 2022 finalists as well. 

Want to see the ceremony for yourself? You can watch the entire session on-demand in the Attendee Hub. In the meantime, please join us in once again congratulating the 2022 Cvent Excellence Awards winners!

Event Professional Winners 

Event Marketing Mastermind

YPO 

YPO integrated Cvent with their existing tech stack to ensure a single source of truth across 3,600 annual events, with over 300,000 annual registrations managed each year. They pivoted to virtual using the Cvent Attendee Hub, creating the YPO Virtual Event Platform Ecosystem for their members. YPO saw a 140% increase in registrations and standardized RefID links to better track registrations, elevating attendee engagement across the virtual landscape.

SMMP Sensation

Medtronic

With Cvent, Medtronic streamlined internal processes and created a global access portal while implementing and operationalizing a Concur and GDS integration - all while mitigating risk to the business during the pandemic. They streamlined and optimized the experience for over 700 Cvent users and stakeholders through their Strategic Meetings Management program, forecasting more than $24M in annual savings and efficiencies through the use of Cvent solutions and integrations.

Ace of Spaces

BCD Meetings & Events 

BCD Meetings & Events use Cvent Event Diagramming and Cvent Supplier Network with other solutions to source and support in-person, hybrid, and virtual experiences for their client. Implementing health and safety questions in RFP’s for in-person experiences has allowed BCD to support clients effectively throughout the pandemic, sending more than 400 RFP’s in 2021 and producing nearly $70,000 in cost savings. 

ROI Rockstar

Xilinx

Xilinx’s ability to quickly pivot their flagship event to virtual through Cvent meant they could maintain increased engagement with target audiences and improve data collection and reporting. A Marketo integration ensured quality MQL’s and post-event sales enablement, allowing Xilinx to exceed business goals and attribution to pipeline. They drastically increased overall attendance with 38% net new attendees, achieving 4.5x their goals at 6x cost savings. 

Pivotal Partner

Fox World Travel 

Fox World Travel pivoted a planned hybrid event to virtual in just days by relying on Cvent, saving hundreds of hours. They pivoted dozens of sessions and increased session engagement while tracking session attendance for CPE credit requirements, all while managing over 530 flight and hotel cancellations successfully. Ultimately, the virtual event impressed the client and proved the value of the virtual experience. 

The Rookie

American Marketing Association

The American Marketing Association streamlined different technologies and processes under one platform with Cvent across their events portfolio, managing 28 virtual, hybrid, and in-person events to date. They have automated dataflows through a Salesforce integration and support safe and innovative virtual and in-person experiences with Cvent solutions, resulting in the highest engagement numbers ever for the organization.

Hybrid Hotshot

Morningstar

For their first-ever hybrid flagship conference, Morningstar relied on Cvent to mitigate risk and support a safe in-person experience while innovating the virtual experience. They tracked over 2,600 attendees, including 800 first-time attendees, and awarded 1,300 attendees Continuing Education credits via Cvent. They also achieved a 42% increase in session watch times as measured through Cvent reporting.

Virtual Virtuoso

Independent College Bookstore Association

The ICBA brought over 100 vendors together with buyers at their first-ever virtual conference in Attendee Hub, managing more than 5,100 appointments and increasing attendance by 62% year-over-year. They saved $700,000 in going virtual while maintaining a traditional profit margin of $1M. Their 2022 virtual and in-person dual conference exceeded forecasted attendance goals, up-leveling production with Cvent Studio.

Webinar Wonder

Montana Primary Care Association

Montana Primary Care Association hosts hundreds of webinars through Cvent, streamlining workflows across events with integrated surveys to view data trends and Cvent reporting to provide attendance metrics, feedback, and analytics. They nearly tripled the number of webinars hosted in just two years, measuring a nearly 60% increase in attendance through the Attendee Hub.

Cvent Superstar

Marco Ogsimer, CWT Meetings & Events

With 15 years industry experience, Marco relies on his deep knowledge of Cvent to ensure CWT’s web builders and attendee managers are best equipped to support the global organization through. He has championed the adoption and use of new modules and regularly holds trainings and demos, all while ensuring his team is Cvent Certified.  He is a regular participant in early adopter programs and active in the Cvent Commmunity. Being a Cvent advocate has been essential to Marco’s success in managing a global team of Cvent Specialists.

Power of the Platform: Single Conference 

Allscripts

Allscripts pivoted their Global Kick-Off to virtual using the Attendee Hub, ensuring professional production value through Cvent Studio. They were able to scale support staff back to one manager and saw a 40% increase in attendance with nearly 4x surveys completed. They ultimately reduced attrition as well, indicating deeper engagement across the event. 

Power of the Platform: Total Event Program 

OutSystems

OutSystems supports their entire events program through Cvent to help drive and nurture impacting sales through a single solution. They have exceeded business goals with a 3x increase in attendance year-over-year and 5x more opportunities won, including exceeding registration targets for their flagship conference by 98%.

Hospitality Professional Winners

The Clever Collaborator 

Atrium Hospitality 

Atrium Hospitality expanded Interactive Floor Plans to over 50% of its portfolio of 82 hotels, created more than 11,000 events using the Cvent Event Diagramming tool, and ensured they Cvent trained and certified the entire sales & events service team.

The Group Game Changer 

The Wigwam

Cvent solutions have sourced 946 RFPs for The Wigwam. In 2021, The Wigwam was awarded 4,645 total room nights through the technology, saw a 208% increase in RFPs received, and the property achieved a 100% response rate. 

The Business Intilligencer 

Loews Hotels 

By leveraging insights from Cvent Supplier Network Business Intelligence tools, Loews Hotels established a new team focused on Cvent insights for prospecting & sales efforts. As a result, they reduced their response rate time by 50% compared to their defined competitive set and reached a 100% response rate, seeing a 76% increase in awarded value.

The Block Buster

Gaylord Palms Resort & Convention Center

The Gaylord Palms recognized a 43% increase in overall upsell revenue compared to pre-pandemic business (2019) due to Passkey. Through a unique and creative approach, the team increased upselling by 275% and achieved 66% in incremental add-on revenue such as early check in, late check out, “your choice” housekeeping, and guaranteed bed types. 

The Hometown Hero

Visit Anaheim 

Visit Anaheim influenced almost $22M in awarded business in Anaheim in 2021 and grew copy share from 46% in 2019 to 49% in 2020 to 51%. Anaheim’s hotels response rate is also 3% higher when the CVB is copied (vs. the RFP being sent directly to the hotel).

Planner’s Choice 

Westin Tampa Bay

Westin Tampa Bay excelled at creating true partnerships that grow and flourish— even through a pandemic. Westin Tampa Bay has been recognized as a planner preferred partner due to incredibly thorough and timely responses, and a focus on true partnership.

Want to be an Excellence Awards Winner? 

Don't miss your chance to be recognized during next year's award ceremony at Cvent CONNECT. Check out more information about the Cvent Excellence Awards and make sure to submit when the 2023 submissions open later this year. We're looking forward to exciting entertainment, new categories, and the chance to celebrate together once again. All finalists receive two free Cvent CONNECT registrations, so don't miss out!

Please reach out to [email protected] with any questions.

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