Cvent’s Lead Scoring tools — Hotel Fit Score, Lead Visibility for Lanyon Group, and RFP Score — help hotels, venues, and destinations rank incoming RFPs based on their value to the organization. Each lead can be scored based on a number of different factors, allowing you to efficiently determine which ones are worth responding to and ensuring that you book the right group business.
Knowing which leads to work on first is huge. We can spend our time pushing the A's and working them.
Benefits
Easily identify and respond to the most valuable leads to increase revenue.
Customize scoring criteria based on profitability, availability, size, and more.
Get quick insight into the planner who submitted an RFP.
Understand the context surrounding each incoming RFP.
Features
Automatic recommendation of alternative dates if those requested aren’t available or desirable.
What-if analysis to show how adjusting each factor affects the RFP’s score.
Auto-populate function that suggests meeting space based on availability and size.
Ability to adjust criteria day-by-day based on your group business goals.
Discover more hospitality solutions to help you grow and own your group and transient business.
Learn more about Cvent, our planners, and our industry.
Content Library
Looking to discover, learn, and implement new ideas in your business? Check out the collection of assets in our Content Library to access the latest thought leadership, reports, and other tools.
Cvent Hospitality Cloud hosts a variety of events to help hotels and destinations get market insights, learn about Cvent products, connect with planners, and network with other industry professionals.
