The Tough Times
2020 was an extremely challenging year for the hospitality industry. Still, it didn't shake the stern resilience of Sheraton Grande Tokyo Bay as they saw it as a perfect time to focus on purposeful engagement. This included exposure and education to clients, re-imagining the sales process by taking the site inspection experience online rather than in-person, providing interactive video call sessions and, investing in 3D floor planning tools.
With the help of Cvent’s Marketing and Event Diagramming solutions, the hotel saw the level of RFP and click-through views increase, allowing clients to view the hotel as one of the first when looking at Tokyo as a destination.
The teams at Sheraton Grande Tokyo Bay Hotel have completed the Cvent Certification Course. They have attended recent webinars for key market updates within the Asia Pacific, which has been a great benefit in the development of the sales teams' overall knowledge.
Cvent Event Diagramming
MICE Marketing Solutions