2018 Planner Sourcing Gen X/Gen Y Report
Understanding how to cater to the generation of your target event planners will help you win even more group business. We have broken down our Global Planner Sourcing data to present the 2018 Gen X/Gen Y Report to help you do just that!
Download the report and discover how to better attract and interact with event professionals in both generations.
Learn how Gen Xers compare to millennials when it comes to:
- Sourcing with mobile devices. (The answer may surprise you.)
- Working with DMOs.
- Event budget increases from year to year.
- And more!