Graduate Hotels started in 2014 in Athens, Georgia with a hotel near the University of Georgia, Athens campus. In under a decade, they have grown into an international brand that is making an impression on the hospitality world with their unique properties, decor, and meeting concepts.
Their motto- we're all students- reflects their passion for innovation and experimentation. They needed a reliable method to attract the eye of guests and planners and found just that with the Cvent Supplier Network. Business Intelligence data, Productivity Tools, and Business Transient tools inform the way they market their hotels and serve the needs of planners.
CHALLENGES
Attract attention and bookings to a new and innovative hospitality brand
SOLUTIONS
Using Cvent technology to highlight unique offerings and differentiate the chain from the rest of the industry
RESULTS
New interest and engagement lead to increased RFPs and revenue
