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Cvent's Elite Meetings Alliance revealed four critical strategies for hotels to consider in the year ahead. Get the scoop on GDPR, digital marketing, and more.

Rates, dates, and space are key, but today's planners also expect hotels to provide unique experiences and transparency.

Let's break down 14 smart strategies to help you get in front of more planners, couples, and organizers and turn those leads into bookings.

Northstar and Cvent have surveyed planners across EMEA, North America and APAC. These are the need-to-know insights for every hospitality professional.

Discover some of the creative ways hotels are giving back during COVID-19, and see how you can continue to strengthen your relationship with planners.