Wyndham Orlando Resort, International Drive

The Wyndham Orlando Resort saved event business during the pandemic with Cvent Event Diagramming and saw the results of their dedication with increased revenue and outpacing the comp set during recovery.

30%

Year over year improvement in response metrics since using Business Intelligence (2020-2021)

22%

Year over year increase in bid rate using Cvent Productivity tools (2020-2021)

10%

2021 market share

The Wyndham Orlando Resort, International Drive is within walking distance of Disney, Universal Studios, and a number of other Orlando attractions. With 613 guest rooms and 60,000 square feet of meeting space, director of sales and marketing Gino Marasco depends on Cvent technology to find and secure events for their property. Diamond ads increase their visibility, and Event Diagramming gives them an advantage over their comp set. Business Intelligence tools such as Lead Scoring help them make informed decisions quickly both during and after the pandemic. Increased response time, a 195 STR index, and increased revenue is continuing to drive recovery at the resort.

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Products used:

Diamond Advertising

Passkey

Cvent Event Diagramming

Productivity Tools

Business Intelligence

Lead Scoring

Comp Set Dashboard

Hotel Website Solutions