In an earlier post, we looked at the social media platforms currently being used by our next generation of attendees. Knowing about these platforms is valuable to the event organizer. Knowing how people are using these platforms is equally important.
Few event organizers have the resources to jump on every new app that comes out. You simply do not have the time to learn and add yet another platform to your list. That’s okay, as long as you make room for how attendees use those platforms at your event.
Photos are a huge trend. Selfies are getting event more popular every day. Apps like Instagram and SnapChat are growing by leaps and bounds because people love posting pictures. Getting attendees to post pictures of your event is as easy as making your event photogenic.