Whether it's a classic like Monopoly or a newer game like Cards Against Humanity, we all love getting together with friends for game night. What is it about this experience that makes us love it so much? Is it the fun conversation the games spark, or maybe it's the friendly competition? Whatever the reason, games have a special place in our hearts. As such, bringing that gamified experience into other aspects of our lives has proven to be very successful as well. Doing so keeps us engaged, entertained, and more likely to come back for more.
Nowadays, it seems almost all of our favorite apps are gamified, even if we don’t realize it. Starbucks rewards you free drinks when you’ve collected enough gold stars (earned from previous purchases). Fitbit has daily challenges where you can compete in a step-competition with friends, strangers, and even yourself! Even navigation apps, like Waze, are getting into gamification, letting you "level up" after reporting a certain number of road incidents.
If every other app on your phone is gamified, why isn’t your mobile event app? Is the fear of the unknown holding you back? Or maybe it is the worry that no one will engage with it and you will have put all that effort in for nothing. Well, fear not fellow game-lovers because we have lined up a full course meal just for you on how to gamify your mobile event app. Complete with a bread basket, a salad, and, last but not least, a delicious entrée made of great content.
Bon appétit!
