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What is hotel ADR, exactly, and how can you use it to benefit your property? Here's everything you need to know about the importance of average daily rate.

Explore these holiday hotel ideas to give guests an unforgettable experience. Don't let Christmas come and go without thinking outside the box.

Chances are there are creative ways to increase hotel revenue through the utilities you already have at your property — you just have to realize it first!

In this post we go behind the scenes of Cvent CONNECT Virtual to share lessons learned in planning a memorable virtual experience.

Room numbers are one of the most important design elements of any hotel. Explore these hotel room number ideas to help make your property stand out.

The BMW Performance Center certainly has the X factor when it comes to the ultimate group experience.

Looking to boost your independent hotel's marketing efforts? Discover effective strategies and expert tips for independent hotel marketing success.

Here's how to create a trade show layout that guides people, keeps energy up, and makes the event feel effortless.

The pandemic produced new challenges for the events industry, but recent trends in event technology have proven the industry’s adaptability and resilience.