Birmingham, Alabama has changed and grown in order to attract more tourism to the southeast. The CVB targets planners, distributes leads, and teaches hotels and venues how to win additional business. Their Cvent technology helps them to understand the market and respond to RFPs with information that planners need to make fast decisions. As the hospitality authority in the city, the CVB supports hotels and monitors how planners interact with the destination's advertising efforts.
Products used:
CSN Advertising
CSN Productivity Tools
CVB Productivity Tools
Competitive Market Ads