This week, we sit down with expert event MC Mark Jeffries. He walks us through the value an event MC or great moderator can bring to an event. It isn’t another expense, an MC can take an event to the next level and keep attendees engaged. Find out some tips and tricks of the trade and how to find your own event MC.
What to listen for:
- Don’t think you need an MC? Find out what value they bring
- Be an event to remember
- We don’t always listen to what dad or mom says
- An emcee can make a difference no matter the size of an event
- The big question – how much does it cost?
- Don’t quit your day job
- Intention should equal effort
- Language should reflect the language of the audience
- A good moderator creates does some heavy lifting
- Business challenges are never as unique as you might think
- Cue You’ve Got a Friend in Me
- Whispers *are you one of us?*
- It’s MC, not emcee
- Moderators moderate, rate, rate, rate, rate while the emcees
- Count those coughs
- Don’t let the moderators run away – they’re the heart of the event and should give you insight
- As far of technology has come, presentations are still in the dark
- The power of the Jimmy Fallon approach
- Let’s talk brass tacks, what does this cost?
- Remember: for a moderator, inventory is one day at a time
- Word of mouth, speaker bureau, or just google it
- Does their sizzle reel sizzle?
Who is Mark Jeffries?
Author, Keynote Speaker and former Merrill Lynch stockbroker, Mark Jeffries, has become a trusted adviser and communications consultant to some of the world's largest and most successful corporations, agencies and partnerships. Dividing his time mostly between the United States, Canada, and Europe, Mark is invited to deliver his highly effective keynotes on ‘Business Communication, Influence & Presentation’ to audiences across many industries. His speeches are relevant, entertaining, and filled with instantly useable takeaway ideas.
Mark has also mastered a fascinating niche – moderating major corporate events. He has rapidly become the go-to person for facilitating, moderating and ‘MC-ing’ multinational events for large and small organizations around the world. As well as running countless industry panels and chatting with more than 150 C-Suite execs, on stage, Mark has also interviewed many celebrities including Will Smith, Richard Branson, Bob Mueller, Serena Williams, Michael Phelps and Michael J. Fox.
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